Discover the unique atmosphere of Germany’s towns and cities, and meet the people who live there. We’ll introduce you to traditional professions and the artisans who are redefining centuries-old handicrafts for the modern age. Breathe in deep and experience our green oases. Join us as we travel through a Germany that is sure to amaze. And if you’re hungry for more, why not explore Germany’s culinary side, too, sampling wines made by creative young winegrowers and indulging in exciting new interpretations of regional delicacies. In short, we invite you to join us on a journey through a Germany that is sure to amaze.
Winter is the favourite season for any romantic. Outside, snowed-in forests and frozen lakes beckon. Inside, it feels cozy with baked goods, mulled wine and candlelight. The Advent season is particularly romantic. During this time, Advent calendars are crafted or ransacked, and the bakeries smell of cinnamon stars.
What defines German cuisine? Ask this question in fifty different places in Germany and you’ll get fifty different answers. While meat often gets top billing in southern Germany, the north traditionally has more in the way of fish dishes. And between the two are countless different iterations of German fare that spark new trends and are being transformed into new creations, with innovation and passion. Let us introduce you to young German winemakers, star chefs with big dreams, regional specialities and lots of other facets of Germany's foodie culture.
Germany has countless culinary tales to tell. Tales of visionaries and freethinkers who set out to discover old recipes and ingredients, before mixing them up and serving up something fresh and exciting. Something to your taste, perhaps?
Everyone is familiar with the ‘Made in Germany’ seal of approval. It signals reliability and quality, not just in Germany, but across the world. Germany’s reputation as a nation of perfectionists owes a lot to German craftsmanship. We’ll introduce you to traditional bakers, avant-garde fashion designers and young winemakers. Join us as we track down Germany’s centuries-old handicraft techniques and learn more about the sheer precision and care that local artisans pour into their work.
Germany is so incredibly varied that it’s always worth getting off the beaten track and going in search of the country’s true soul. You’ll find it in even the unlikeliest and most unusual corners! Germany boasts more castles than you could ever visit in a lifetime, along with enchanting historic city quarters and artistic and cultural riches to delight every taste. Join us on a journey for the senses and get swept up in Germany's unique atmosphere.
German National Tourist Board (DZT)
Beethovenstrasse 69
60325 Frankfurt / Main
Tel. +49 (0) 69 974640
Fax +49 (0) 69 751903
info@germany.travel
Register of associations: District Court of Frankfurt a. M. No. 5190
President of the Board of Directors: Brigitte Goertz-Meissner
Board of Directors: Petra Hedorfer (Chair), Reinhard Werner
Funded by the Federal Ministry for Economic Affairs and Energy on the basis of a resolution by the German Bundestag
The sales tax identification number is DE 114 234 956
Technical implementation and programming:
BranchUp
branchup.com
The following conditions and all applicable laws apply to the use of this website. By accessing this page, you fully acknowledge the following conditions. Insofar as the websites are designed by themselves, the rights to the content of this website, including, but not limited to, the texts and images contained therein and their arrangement, belong exclusively to the German National Tourist Board (DZT). All registered trademarks or logos used on this website belong to their respective owners. The respective providers are responsible for the correctness and completeness of prices and offers from third-party providers that are presented on the GNTB website, including the travel offers. The GNTB is not a provider of such services
This website and the content made available, including, but not limited to, graphic elements, sound, images and HTML source code, buttons and text, may not be copied, reproduced, republished, online in any form without the prior written permission of the GNTB. posted, posted, transmitted or distributed. Listed travel offers may be copied, announced and distributed with the consent of the respective organizer.
The data and texts made available on this website are free of charge and are for informational purposes only. Use of the information is at your own risk. When booking a travel offer, a contractual relationship arises exclusively between you and the respective provider. Hyperlinks on this website can lead to other websites that are not maintained by the GNTB. The GNTB is only responsible for the content of directly linked sites if it adopts the content of these sites. It is only liable for the content of other linked sites on condition that it has positive knowledge of this content and that it is technically possible and reasonable for it to prevent the use of the content. For content on other sites (deeper link levels) that are linked to the site, To which the GNTB has linked, any liability on the part of the GNTB shall not apply. Any use of the information available on the website or on other websites linked to it is at your own risk.
The GNTB operates this website in Germany. The terms of use and all legal proceedings are based on German law. Should legal proceedings be brought against the GNTB, the decision as to which jurisdiction will be chosen rests with the GNTB. The GNTB will most likely choose Germany as the place of jurisdiction, regardless of which country you are in or from which country you visited the website.
German National Tourist Board (DZT)
Beethovenstrasse 69
60325 Frankfurt / Main
Tel. +49 (0) 69 974640
Fax +49 (0) 69 751903
info@germany.travel
Register of associations: District Court of Frankfurt a. M. No. 5190
President of the Board of Directors: Brigitte Goertz-Meissner
Board of Directors: Petra Hedorfer (Chair), Reinhard Werner
Thank you for your interest in our company. Data protection is of a particularly high priority for the management of the German National Tourist Board (DZT). The GNTB's website can generally be used without providing any personal data. However, if a data subject wishes to use our company's special services via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the person concerned.
The processing of personal data, such as the name, address, email address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to the GNTB. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed about their rights by means of this data protection declaration.
As the controller, the GNTB has implemented numerous technical and organizational measures to ensure the most complete protection possible for personal data processed through this website. Nevertheless, internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every person concerned is free to transmit personal data to us in alternative ways, for example by telephone.
1. Definitions
The GNTB's data protection declaration is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terminology used in advance.
We use the following terms in this data protection declaration:
2. Name and address of the person
responsible
for the processing
within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other provisions with a data protection character is:
German National Tourist Board
Beethovenstrasse 69
60325 Frankfurt
Germany
Tel .: 069 97464-0
E-Mail:
data protectiongermany.travel
website: www.germany.travel
3. Name and address of the data protection officer
The data protection officer of the controller is:
Ralph Bürger
German National Tourist Board
Beethovenstrasse 69
60325 Frankfurt
Germany
Tel .: 069 97464-0
E-Mail:
dataprotection@germany.travel
website: www.germany.travel
Any person concerned can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.
4. The supervisory authority responsible for data protection is:
The Hessian data protection officer
Gustav-Stresemann-Ring 1
65189 Wiesbaden
5. Cookies
The GNTB's website uses cookies. Cookies are text files that are stored and stored on a computer system via an internet browser.
Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a sequence of characters through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the person concerned from other Internet browsers that contain other cookies. A specific internet browser can be recognized and identified via the unique cookie ID.
By using cookies, the GNTB can provide users of this website with more user-friendly services that would not be possible without the cookie setting.
Using a cookie, the information and offers on our website can be optimized in the interests of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website.
The person concerned can prevent the setting of cookies by our website at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common internet browsers. If the person concerned deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.
6. Collection of general data and information
The GNTB's website collects a range of general data and information each time the website is accessed by a data subject or an automated system. These general data and information are stored in the server's log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrer), (4) the sub-websites that are accessed via an accessing system on our website can be controlled, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information,
When using this general data and information, the DZT does not draw any conclusions about the data subject. Rather, this information is required to (1) correctly deliver the content of our website, (2) optimize the content of our website and the advertising for it, (3) ensure the long-term functionality of our information technology systems and the technology of our website and ( 4) to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack. This anonymously collected data and information is therefore evaluated statistically by the GNTB on the one hand and with the aim of increasing data protection and data security in our company. in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data in the server log files are stored separately from all personal data provided by a data subject.
7. Subscription to our newsletter
On the GNTB website, users are given the opportunity to subscribe to our company's newsletter. Which personal data are transmitted to the person responsible for processing when the newsletter is ordered results from the input mask used for this purpose.
The GNTB informs its customers and business partners at regular intervals by means of a newsletter about company offers. Our company's newsletter can only be received by the person concerned if (1) the person concerned has a valid e-mail address and (2) the person concerned registers to receive the newsletter. For legal reasons, a confirmation e-mail will be sent to the e-mail address entered by a person concerned for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation email is used to check whether the owner of the email address, as the person concerned, has authorized the receipt of the newsletter. If the link is not confirmed within 56 days, the data concerned will be deleted after this period has expired.
When registering for the newsletter, we also save the IP address assigned by the Internet service provider (ISP) of the computer system used by the person concerned at the time of registration, as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of the e-mail address of a data subject at a later point in time and therefore serves to provide legal protection for the person responsible for processing.
The personal data collected when registering for the newsletter will only be used to send our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or a relevant registration, as this could be the case in the case of changes to the newsletter offer or changes in the technical conditions. The personal data collected as part of the newsletter service will not be passed on to third parties. The data subject can cancel the subscription to our newsletter at any time. The consent to the storage of personal data that the person concerned has given us for sending the newsletter can be revoked at any time. There is a corresponding link in every newsletter for the purpose of withdrawing consent. There is also the option of emailing us at any time Newsletter bmV3c2xldHRlcg == Z2VybWFueS50cmF2ZWw = germany.travel to unsubscribe from the newsletter by stating the registered email address.
8. Newsletter tracking
The GNTB's newsletters contain so-called tracking pixels. A tracking pixel is a miniature graphic that is embedded in e-mails that are sent in HTML format to enable log file recording and log file analysis. This enables a statistical evaluation of the success or failure of online marketing campaigns to be carried out. Based on the embedded tracking pixel, the GNTB can recognize whether and when an e-mail was opened by a data subject and which links in the e-mail were accessed by the data subject.
Such personal data collected via the tracking pixels contained in the newsletters are stored and evaluated by the person responsible for processing in order to optimize the newsletter dispatch and to better adapt the content of future newsletters to the interests of the person concerned. These personal data will not be passed on to third parties. Affected persons are entitled at any time to revoke the relevant separate declaration of consent given via the double opt-in procedure. After a revocation, this personal data will be deleted by the person responsible for processing and no more newsletters will be sent to this address. The GNTB automatically interprets a withdrawal from the receipt of the newsletter as a revocation.
Our newsletters may contain touristic partner offers with links to external websites that may use different tracking tools.
9. Contact options via the website
Due to legal regulations, the DZT website contains information that enables quick electronic contact with our company and direct communication with us, which also includes a general address for so-called electronic mail (e-mail address). If a data subject contacts the person responsible for processing by email or a contact form, the personal data transmitted by the data subject will be automatically saved. Such personal data transmitted on a voluntary basis by a data subject to the person responsible for processing are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.
10. Routine deletion and blocking of personal data
The person responsible for the processing processes and stores personal data of the data subject only for the period of time that is necessary to achieve the storage purpose or if this is specified by the European directives and regulations or another legislator in laws or regulations, which the person responsible for the processing is subject to, was provided.
If the purpose of storage no longer applies or if a storage period prescribed by the European directives and regulations or another responsible legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.
11. Rights of the data subject
a) Right to confirmation
Every person concerned has the right granted by the European directive and regulation giver to request confirmation from the person responsible for processing as to whether personal data concerning them are being processed. If a person concerned wishes to exercise this right to confirmation, they can contact an employee of the person responsible for processing at any time.
b) Right to information
Every person affected by the processing of personal data has the right granted by the European directive and regulation giver to receive free information about the personal data stored about him and a copy of this information from the person responsible for the processing at any time. Furthermore, the European directives and regulations grant the data subject access to the following information:
Furthermore, the data subject has a right to information as to whether personal data has been transmitted to a third country or to an international organization. If this is the case, the data subject has the right to receive information about the appropriate guarantees in connection with the transmission.
If a data subject wishes to make use of this right to information, they can contact an employee of the person responsible for processing at any time.
c) Right to rectification
Every person affected by the processing of personal data has the right granted by the European directives and regulations to request the immediate correction of incorrect personal data concerning them. Furthermore, the data subject has the right, taking into account the purposes of the processing, to request the completion of incomplete personal data - including by means of a supplementary declaration.
If a data subject wishes to exercise this right to rectification, they can contact an employee of the person responsible for processing at any time.
d) Right to erasure (right to be forgotten)
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to demand that the person responsible delete the personal data concerning them immediately, provided that one of the following reasons applies and insofar as the processing is not necessary:
If one of the above reasons applies and a data subject wishes to have personal data stored at the GNTB deleted, he or she can contact an employee of the person responsible for processing at any time. The GNTB employee will arrange for the deletion request to be complied with immediately.
If the personal data has been made public by the GNTB and our company, as the person responsible, is obliged to delete the personal data in accordance with Art. 17 (1) GDPR, the GNTB will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs in order to notify other data processors who process the published personal data that the data subject has requested that these other data processors delete all links to this personal data or copies or replications of this personal data insofar as the processing is not necessary. The GNTB employee will arrange the necessary in individual cases.
e) Right to restriction of processing
If one of the above conditions is met and a person concerned would like to request the restriction of personal data stored at the GNTB, they can contact an employee of the person responsible for processing at any time. The DZT employee will arrange for the processing to be restricted.
f) Right to data portability
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to receive the personal data concerning them, which have been made available to a person responsible by the person concerned, in a structured, common and machine-readable format. You also have the right to transfer this data to another person responsible without hindrance from the person responsible to whom the personal data was provided, provided that the processing is based on the consent in accordance with Art. 6 Para. 1 Letter a GDPR or Art. 9 Para 2 letter a DS-GVO or on a contract according to Art. 6 para. 1 letter b DS-GVO and the processing is carried out using automated procedures,
Furthermore, when exercising their right to data portability in accordance with Art. 20 (1) GDPR, the person concerned has the right to have the personal data transmitted directly from one person responsible to another, insofar as this is technically feasible and if this does not affect the rights and freedoms of other persons.
The data subject can contact an employee of the GNTB at any time to assert the right to data portability.
g) Right to object
Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to object at any time to the processing of personal data relating to them, which is based on Art. 6 Paragraph 1 Letter e or f DS-GVO takes place to object. This also applies to profiling based on these provisions.
In the event of an objection, the GNTB will no longer process the personal data unless we can demonstrate compelling legitimate reasons for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend Legal claims.
If the GNTB processes personal data in order to operate direct mail, the data subject has the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling insofar as it is associated with such direct advertising. If the data subject objects to the DZT processing for direct marketing purposes, the DZT will no longer process the personal data for these purposes.
In addition, the data subject has the right, for reasons arising from his or her particular situation, to object to the processing of personal data concerning him or her by the GNTB for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 Para. 1 GDPR to object, unless such processing is necessary to fulfill a task in the public interest.
In order to exercise the right to object, the data subject can contact any GNTB employee or another employee directly. The data subject is also free, in connection with the use of information society services, regardless of Directive 2002/58 / EC, to exercise their right of objection by means of automated procedures in which technical specifications are used.
h ) Automated decisions in individual cases including profiling
Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations not to be subjected to a decision based solely on automated processing - including profiling - which has legal effects on them or similarly significantly affects them, if the decision (1) is not necessary for the conclusion or performance of a contract between the data subject and the person responsible, or (2) based on legal provisions of the Union or of the member states to which the person responsible is subject,is permissible and these legal provisions contain appropriate measures to safeguard the rights and freedoms as well as the legitimate interests of the data subject or (3) with the express consent of the data subject.
If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the person responsible, or (2) it is made with the express consent of the data subject, the GNTB will take appropriate measures to safeguard the rights and freedoms and legitimate interests to protect the data subject, including at least the right to obtain the intervention of a person on the part of the person responsible, to express their own point of view and to contest the decision.
If the data subject wishes to assert rights with regard to automated decisions, they can contact an employee of the person responsible for processing at any time.
i) Right to withdraw consent under data protection law
Every person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to revoke their consent to the processing of personal data at any time.
If the person concerned wishes to assert their right to withdraw consent, they can contact an employee of the person responsible for processing at any time.
12. Data protection in applications and in the application process
The person responsible for processing collects and processes the personal data of applicants for the purpose of handling the application process. The processing can also be done electronically. This is particularly the case if an applicant sends the relevant application documents electronically, for example by email or via a web form on the website, to the person responsible for processing. If the person responsible for processing concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with the statutory provisions. If the person responsible for processing does not conclude an employment contract with the applicant, The application documents are automatically deleted two months after the decision to reject the application has been announced, provided that deletion does not conflict with any other legitimate interests of the person responsible for processing. Another legitimate interest in this sense is, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).
13. Data protection provisions on the application and use of etracker
The person responsible for processing has integrated components of the etracker company on this website. Etracker is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on which website a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.
Etracker is operated by etracker GmbH, Erste Brunnenstrasse 1, 20459 Hamburg, Germany.
Etracker places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which an etracker component has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective etracker component to generate marketing data - and for optimization purposes to be transmitted to etracker. As part of this technical process, etracker gains knowledge of data that is subsequently used to create pseudonymous usage profiles. The usage profiles obtained in this way are used to analyze the behavior of the person concerned, which has accessed the website of the person responsible for processing and is evaluated with the aim of improving and optimizing the website. The data collected via the etracker component will not be used to identify the person concerned without first obtaining a separate and express consent from the person concerned. These data are not merged with personal data or with other data that contain the same pseudonym. identify the data subject. These data are not merged with personal data or with other data that contain the same pseudonym. identify the data subject. These data are not merged with personal data or with other data that contain the same pseudonym.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent etracker from setting a cookie on the information technology system of the person concerned. In addition, cookies already set by etracker can be deleted at any time via the Internet browser or other software programs.
Furthermore, the data subject has the option of objecting to the collection of the data generated by the etracker cookie and related to the use of this website as well as the processing of this data by etracker and to prevent this. To do this, the person concerned must press the set cookie button under the link http://www.etracker.de/privacy?et=V23Jbb, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the person concerned. If the cookies are deleted on the data subject's system after an objection, the data subject must call up the link again and set a new opt-out cookie.
With the setting of the opt-out cookie, however, there is the possibility that the website of the person responsible for processing can no longer be used in full by the person concerned.
Please exclude me from the etracker count.
The current data protection regulations of etracker can be called up at https://www.etracker.com/de/datenschutz.html.
14. Data protection provisions on the application and use of Google Analytics (with anonymization function)
The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data on the behavior of visitors to Internet pages. A web analysis service collects, among other things, data on the website from which a person concerned came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for how long a sub-page was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.
The operating company of the Google Analytics component is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.
The person responsible for processing uses the addition "_gat._anonymizeIp" for web analysis via Google Analytics. By means of this addition, the IP address of the Internet connection of the person concerned is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or from another signatory to the Agreement on the European Economic Area.
The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.
Google Analytics places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. With the setting of the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website is called up, which is operated by the person responsible for processing and on which a Google Analytics component has been integrated, the Internet browser on the information technology system of the person concerned is automatically triggered by the respective Google Analytics component To transmit data to Google for the purpose of online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the person concerned, which Google uses, among other things, to
The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the person concerned. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
Furthermore, the person concerned has the option of objecting to the collection of the data generated by Google Analytics relating to the use of this website and the processing of this data by Google and to prevent this. To do this, the person concerned must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data or information on visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered an objection by Google. If the data subject's information technology system is deleted, formatted or reinstalled at a later date, the person concerned must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the person concerned or another person who is attributable to their sphere of influence, there is the option of reinstalling or reactivating the browser add-on.
Further information and the applicable data protection provisions of Google can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail under this link https://www.google.com/intl/de_de/analytics/.
15. Data protection provisions on the application and use of Google Remarketing
The person responsible for processing has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that enables a company to show advertisements to Internet users who have previously been on the company's website. The integration of Google Remarketing therefore allows a company to create user-related advertising and consequently to show interest-relevant advertisements to the Internet user.
The operating company for the services of Google Remarketing is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google Remarketing is to show interest-relevant advertising. Google Remarketing enables us to display advertisements via the Google advertising network or to have them displayed on other websites that are tailored to the individual needs and interests of Internet users.
Google Remarketing places a cookie on the information technology system of the person concerned. What cookies are has already been explained above. By setting the cookie, Google is able to recognize the visitor to our website if they subsequently access websites that are also members of the Google advertising network. Each time a website is accessed on which the Google Remarketing service has been integrated, the data subject's internet browser automatically identifies itself to Google. As part of this technical process, Google gains knowledge of personal data, such as the IP address or the surfing behavior of the user, which Google uses, among other things, to display interest-relevant advertising.
The cookie is used to store personal information, such as the websites visited by the person concerned. Every time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a cookie on the information technology system of the person concerned. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.
The data subject also has the option of objecting to interest-based advertising by Google. To do this, the person concerned must call up the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and the applicable data protection regulations from Google can be found at https://www.google.de/intl/de/policies/privacy/.
16. Data protection provisions on the application and use of Google AdWords
The person responsible for processing has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place advertisements in Google's search engine results as well as in the Google advertising network. Google AdWords enables an advertiser to define certain keywords in advance by means of which an advertisement is only displayed in Google's search engine results if the user calls up a keyword-relevant search result with the search engine. In the Google advertising network, the ads are distributed to topic-relevant websites using an automatic algorithm and taking into account the previously defined keywords.
The operating company for the services of Google AdWords is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.
The purpose of Google AdWords is to advertise our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and by displaying third-party advertising on our website.
If a person concerned reaches our website via a Google ad, a so-called conversion cookie is stored on the information technology system of the person concerned by Google. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to determine whether certain sub-pages, for example the shopping cart from an online shop system, have been accessed on our website. The conversion cookie enables both we and Google to understand whether a person concerned who came to our website via an AdWords ad generated sales, i.e. completed or canceled a purchase.
The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. These visit statistics are in turn used by us to determine the total number of users who were referred to us via AdWords advertisements, i.e. to determine the success or failure of the respective AdWords advertisement and to optimize our AdWords advertisements for the future . Neither our company nor other Google AdWords advertisers receive information from Google that could identify the person concerned.
The conversion cookie is used to store personal information, such as the websites visited by the person concerned. Every time you visit our website, personal data, including the IP address of the Internet connection used by the person concerned, is transmitted to Google in the United States of America. These personal data are stored by Google in the United States of America. Google may pass this personal data collected through the technical process on to third parties.
The person concerned can prevent the setting of cookies by our website, as already shown above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the person concerned. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.
The data subject also has the option of objecting to interest-based advertising by Google. To do this, the person concerned must call up the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.
Further information and the applicable data protection regulations from Google can be found at https://www.google.de/intl/de/policies/privacy/.
17. Legal basis for processing
Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary to fulfill a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of other services or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation which requires the processing of personal data, for example to fulfill tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, it may be necessary to process personal data in order to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor to our company were injured and his name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR. Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the person concerned do not prevail. We are particularly permitted to carry out such processing operations because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the person concerned is a customer of the person responsible (recital 47 sentence 2 GDPR). if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the person concerned do not outweigh them. We are particularly permitted to carry out such processing operations because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the person concerned is a customer of the person responsible (recital 47 sentence 2 GDPR). if the processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the person concerned do not outweigh them. We are particularly permitted to carry out such processing operations because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if the person concerned is a customer of the person responsible (recital 47 sentence 2 GDPR).
18. Legitimate interests in processing that are being pursued by the controller or a third party
If the processing of personal data is based on Article 6 I lit.f GDPR, our legitimate interest is the conduct of our business activities for the benefit of all our employees and our shareholders.
19. Duration for which the personal data will be stored
The criterion for the duration of the storage of personal data is the respective statutory retention period. After the period has expired, the relevant data is routinely deleted, provided that it is no longer required for contract fulfillment or contract initiation.
20. Legal or contractual provisions for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; possible consequences of non-provision
We explain to you that the provision of personal data is in part required by law (e.g. tax regulations) or can also result from contractual regulations (e.g. information on the contractual partner). In order to conclude a contract, it may sometimes be necessary for a data subject to provide us with personal data that we subsequently have to process. For example, the data subject is obliged to provide us with personal data when our company concludes a contract with them. Failure to provide personal data would mean that the contract could not be concluded with the person concerned. Before the person concerned provides personal data, the person concerned must contact one of our employees.
21. Existence of automated decision-making
As a responsible company, we do not use automatic decision-making or profiling.
This data protection declaration was created by the data protection declaration generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which carries out data protection audits, in cooperation with the media law firm WILDE BEUGER SOLMECKE. Adapted by the website owner.